Proud Hatillana born and raised in Puerto Rico. In the town where we have more cows than people, gave me a love for animals greater than any other. So I decided to study Agricultural Sciences at the University of Puerto Rico Mayaguez Campus.

Once a month the university organizes a College Market named "Mercado Colegial" in which all the university students can sell their products or set up tables for their own businesses. This was an activity that I never missed. Of all the things they sold, I mostly bought stickers. Being someone who is passionate about art and from a family of business owners, seeing so many people selling stickers made me think "I can do that too". And so I did, I spent a year making designs for stickers and looking for distributors that had the good quality I wanted my stickers to have.

If I can do it, so can you. A good example, how many brands of water bottles are there? Everybody drinks water. If you have a business idea but you think the market is already crowded, think about what differentiates you and what makes your product or brand better than others. Don't limit yourself!